Program

What will be covered in the 3 month NFX program.

Specific to NFX

  • Business strategy and product strategy for networks and marketplaces
  • Growth strategy and tactics, customer acquisition
  • Growth DNA and team mindset
  • Metrics and instrumentation
  • First User Experiences (FUE’s)
  • Accessing and managing relationships with the platform companies like FB, iOS and Google, Android, Pinterest, YouTube, Tumblr, Twitter, etc.
  • Benchmarking Key Performance Indicators (KPI’s) and best practices for networks and marketplaces
  • Competitive market mapping
  • Product marketing, marketing strategy, channel development
  • Branding/Naming
  • Behavioral Economics and Gamification
  • Marketplace design
  • Marketplace balance and liquidity
  • Network design and density
  • Identity expression and language in your network
  • Retention tactics
  • Payments
  • Technical Architecture review for rapid growth
  • Sales team design for rapid growth
  • Bringing your authenticity and meaning into the rush

General (not-NFX specific)

  • Presentation/Pitch Coaching
  • Financing advice and introductions
  • PR, Press contacts, launching and/or re-launching
  • Legal and equity structure review and assistance
  • Hiring processes for Silicon Valley and firing
  • Relocation: visas, housing, transportation, office space away from NFX
  • Best practices for managing your alpha testers and getting their feedback
  • Managing a board
  • Founder agreements
  • Accounting and bookkeeping fundamentals
  • Real estate management
  • Business development and partnerships
  • Culture development
  • Employee reviews